Wednesday, November 27, 2019

REFLECTION JOURNAL TOPIC 10

Find an ad that appears on your social media feed. How would you enhance or improve the campaign?

this ad is the ad that actually appears on my timeline of my instagram as you can see its about from grab food itself. they are offering 70% percent off for their delivery of any food. this is actually good for those who actually uses grab food a lot to order the food and they can get discounts for what they ordered through their delivery service itself. 

I suggest that grab food needs to improve the creativity and the type of promotions that they are offering to the grab food users. like maybe they can add some sprinkles of slogans or even a different varieties of food from local to international popular cuisines. they can also add some complimentary or even some goodies for those who ordered above the amount required. grab food can also give further discounts or help for those who are poor and been living a really unlucky life out there by giving them free delivery charges or even extra sides like a voucher or a redeemable coupons for them to use in the future. I also wanted to say that grab food should also do the promotion during the other festives as we all know singapore is a diverse country. this can help grab food to add up their revenue and sales rapidly to impress the public

although grab food has been one of the successful but they also need to improve in the social corporate responsibility aspect. these aspect is also important to help to keep up the company image as the community cares about those who in need. other bigger delivery company like food panda they have been doing a good job on csr itself and it makes them a big and successful delivery service after garb food. hope to see the improvement in the future. 





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